Synopsis

o A series of 5 short ad films and 1 master brand film, using humor and relatability as the narrative tone. o The ads were made light-hearted yet insightful, focusing on everyday life situations where SBI’s strength becomes apparent. o MS Dhoni, as a relatable and trustworthy public figure, was cast in roles like friend, husband, and colleague—portraying “that one wise person” who always spots what truly matters. o This helped humanize the message and establish familiarity with the audience.

Crew

Cast

Trailer

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